b477 Privacy Policy

1 Introduction and Purpose

b477 is a trusted online gaming and sports betting platform serving users in Bangladesh. We place the highest priority on our users' privacy and are committed to protecting their personal information.

This Privacy Policy ("Policy") describes how b477 collects your personal information, the purposes for which it is used, with whom it is shared, and how it is kept secure. By using the b477 platform, you are considered to have consented to the terms of this Policy.

This Policy should be read together with our Terms and Conditions and Responsible Gaming policy. If you disagree with any part of this Policy, please refrain from using our platform.

2 Information We Collect

To provide you with services on the b477 platform, we may collect the following types of information:

2.1 Registration and Identity Information

• Full name and username
• Date of birth (for age verification — only users aged 21 and above may open an account)
• Valid email address
• Password (stored in encrypted form)
• National ID or passport number (for identity verification)

2.2 Financial Information

• bKash, Nagad, Rocket, Upay or bank account numbers (for processing transactions)
• Deposit and withdrawal history
• Information on transaction dates, amounts, and methods

2.3 Usage Information

• IP address and device information
• Browser type and version
• Activity logs on the platform — which games were played, for how long, and how many times
• Information obtained from cookies and similar tracking technologies
• Records of communications and support chats

2.4 Additional Verification Information

For security or legal compliance reasons, we may request additional identity documents when necessary. This may include a photo ID, proof of address, or bank statements.

3 Purposes of Using Information

b477 uses your information only for the following legitimate purposes:

• Account Management: To create, maintain, and secure your b477 account.
• Service Delivery: To operate gaming, betting, and other platform features.
• Financial Transactions: To process deposits, withdrawals, and bonus payments.
• Identity and Age Verification: To comply with the 21+ age requirement and prevent fraud.
• Customer Support: To provide support via 24/7 live chat and email.
• Security and Compliance: To comply with anti-money laundering regulations and detect suspicious activity.
• Platform Improvement: To analyze your usage patterns and improve our services.
• Communications: To send important account notifications and transaction confirmations.

We do not sell your information to third parties for marketing purposes. Any marketing communications are sent only when you have given explicit consent.

4 Information Sharing and Third Parties

b477 may share your information with third parties only in the following limited circumstances:

4.1 Service Providers

Our payment processing partners (bKash, Nagad, Rocket, Upay, etc.), technology infrastructure providers, and gaming software providers may receive the minimum information necessary to deliver their services. We have strict confidentiality agreements in place with these partners.

4.2 Legal Obligations

We may be required to disclose information pursuant to a court order, regulatory authority directive, or applicable law. In such cases, only the information legally required will be disclosed.

4.3 Fraud Prevention

Limited information may be shared with security agencies to prevent fraud, scams, or misuse of the platform.

4.4 Business Transfers

In the event of a business merger or acquisition, your information may be transferred to the new entity. You will be notified in advance in such cases.

5 Data Protection and Security

b477 has implemented industry-leading security measures to protect your personal information:

• SSL Encryption: All data transmitted on our website is encrypted using SSL/TLS technology.
• Data Encryption: Sensitive stored information, particularly passwords and financial data, is secured with strong encryption algorithms.
• Access Controls: Only authorized staff may access your information, and only to the extent necessary.
• Security Reviews: The security of our systems is tested and reviewed on a regular basis.
• Two-Step Verification: Two-factor authentication is available to enhance account security.
• Firewall Protection: Our servers are protected by advanced firewalls and intrusion detection systems.

However, no transmission of data over the internet or electronic storage is completely secure. We make every effort, but no method can guarantee 100% security. To protect your own account, keep your password confidential.

6 Cookies and Tracking Technologies

The b477 platform uses cookies and similar tracking technologies. Cookies are small text files stored in your browser.

6.1 Cookies We Use

• Essential Cookies: For managing login status and sessions — these are required for the platform to function properly.
• Functional Cookies: To remember your preferences and settings.
• Analytics Cookies: To collect usage statistics and improve our services.

6.2 Cookie Controls

You can accept or reject cookies through your browser settings. However, disabling essential cookies may prevent some platform features from working. We do not provide cookie management tools directly on the b477 platform — browser-level controls apply.

7 Data Retention Period

b477 retains your information only for as long as it is needed:

• Active Accounts: All information is retained for as long as the account remains active.
• Closed Accounts: Financial transaction records may be retained for up to five years to meet regulatory requirements.
• Legal Obligations: Where legal proceedings are ongoing, relevant information is retained until they are concluded.
• Marketing Data: Deleted upon withdrawal of consent or after two years of inactivity.

Once the retention period ends, information is securely deleted or anonymized.

8 Your Rights

As a user of the b477 platform, you have the following rights regarding your own information:

• Right of Access: The right to know what information we hold about you.
• Right to Rectification: The right to request correction of inaccurate or incomplete information.
• Right to Erasure: The right to request deletion of your information in certain circumstances (where no legal obligation requires its retention).
• Right to Restrict Processing: The right to request that processing of your information be limited in certain cases.
• Right to Object: The right to object to the use of your information for marketing purposes.
• Right to Portability: The right to receive your information in a structured format.

To exercise these rights, contact us at [email protected]. We will endeavor to respond to your request within 30 days.

9 Protection of Minors' Information

The b477 platform is strictly not intended for anyone under the age of 21. We do not knowingly collect personal information from any person under the age of 21.

Age verification is mandatory at the time of account registration. If we become aware that a minor is using the platform, we will immediately close that account and delete all collected information.

If a parent or guardian believes their child is using our platform, please notify us immediately at [email protected].

10 International Data Transfers

Although b477's services are operated for users in Bangladesh, your information may be processed or stored on servers outside Bangladesh for technical reasons. In such cases, we ensure that:

• Data transfers occur through secure, encrypted channels.
• The receiving party maintains protection standards equivalent to this Privacy Policy.
• Appropriate contractual safeguards are in place with third parties.

11 Policy Changes and Updates

b477 may update this Privacy Policy from time to time. When significant changes are made, we will:

• Update the date shown on this page.
• Send a notification to your registered email for significant changes.
• You may be informed of changes when logging into the platform.

Continued use of the platform after any changes will be considered as your consent to the updated Policy. We therefore encourage you to review this page regularly.